Paige Triplett

PREHISTORIC PLANET

Social Campaign

CLIENT

AppleTV+


— ROLE

Senior Designer/Creative Lead


— DATE

2022

Through Prehistoric Planet S1’s social campaign, AppleTV+ aimed to present the show as a must-see event: part nature-doc, part visual-spectacle. My team and I devised a series of concepts, as well as a clean visual ID, that appealed to dinosaur nerds, zeitgeist viewers, and everyone in between.

DINOSAURS LIKE YOU’VE NEVER SEEN

This seamless carousel kicked off the campaign by introducing audiences to the three “hero” dinosaurs of the series.


WORLD BUILDING

This stunning IG story series introduced audiences to each of the different environments that were covered in the series.

ARTICLES

These seamless carousels served as infographics that introduced key dinosaurs, as well as some of the environments that were featured in the show.


TEAM

Brad Burris | Creative Director

Paige Triplett | Creative Lead

Vanessa Menache | Designer

Gabriel Mangold | Designer

James Kohlmeier | Art Director

Jessica Trinh | Designer



  • Alex Galick | Account Director
  • Jas Malone | Account Coordinator


Nicole Stetter | Engagement Director

Jenna De Stefano | Sr. Engagement Strategist


Shane McAvoy | Copywriter

Meha Razdan | Jr. Copywriter


Allie Roche | Sr. Strategy Director

Noelle Madrigal | Sr. Strategist




Munawwar Ali | Video Editor

Jake Armbruster | Video Editor